All businesses need a solid online presence. But if your site looks bad, you’ll definitely take a hit in business. The ideas below will help you achieve success.
Frames went out in the 90s, so do not rely on them. The fact is that while frames were popular in the past, they were simply one of many early techniques that were necessary then but are not today. They are the stone wheel of the Internet generation and should not be used today. Designs on frames can make it hard for people to get your site bookmarked and they won’t like scrolling either. You can use much simpler methods to allow your users a way to navigate your content.
Always categorize your content by subject. Be sure to use different pages if your site includes more than one topic for discussion. This helps alleviate any confusion that your customers may experience, as well as giving search engines a broader and more clear view of your site, potentially bumping you up higher in their rankings.
Allow your visitors to contact you through email, a contact form, comments or social media. That way, if they are having a problem or there are missing items on your pages, you will be made aware and can fix the problem. Getting visitors to your site to feel they are involved is a smart way to be certain they are going to go to your site again.
White can be a smart and effective choice when you’re contemplating which color should be the background for your site. White puts the focus on the content, making it easier to read. If you are trying to to exude a professional tone, a white background lends a trustworthy feeling to your site. However, intricate designs on your background can distract users and give your site more of an amateurish look. Simple backgrounds are usually a better choice.
Meta Tags
You need adequate meta tags on every page to attract more site visitors. Good meta tags will help search engines categorize your site properly. Non descriptive or inaccurate meta tags will result in low visibility for your website.
Any links you place on your site should have text content. When a link uses text content, it is easy for the visitor to see and understand where they are going. Textless links can easily be clicked by mistake.
Make your website as fast as possible. Visitors are not going to wait around for a slow site. Some effective ideas include using SSI files, making the most of your HTML, making expire headings, getting rid of excess script, Flash, and graphics and keeping CSS and JS coding to a minimum.
Web Browsers
See how your design does on different web browsers. Every device, browser and platform will change how your website displays, which could create a bad user experience. A little bit of research will help you decide which browsers are used most often, at that time. It is very crucial that you test your website with all of the browsers, and that will include all of the main mobile web browsers.
Make your fonts professional and readable. You can see if a site looks professional by looking at the fonts. Avoid using fonts like Comic Sans and various fancy fonts that might not be on many computers. A font can be subset to the default font on your user’s computer if they don’t have it. When the font defaults it can tend to make your webpage look much worse than it really is.
As you design a site, look to your target audience. Ask them what is important in the sites they like. You can use this to help with your site’s design and to put features on it. Knowing the preference of your intended audience is important when it comes to site design.
Use headlines throughout your website. Use large or bold font so that your visitors notice these taglines right away. Visitors can rapidly grasp the main point of the page from the tagline and determine whether or not they want to invest their time in reading it completely.
Try using time management when you build websites to get work completed on time. There are many small tasks involved in web design. This makes procrastination very tempting. Very quickly you can get behind on what you are trying to accomplish. Finish any tasks whenever they come up.
As you have seen, web page design does not have to be a difficult task. If you understand the techniques behind it, you should know how to build an appealing and effective website for your visitors. Use these tips to learn more.